How often have you heard the phrase “What’s the ROI on that?” from someone trying to shut down your activity?

Something needs to change in the relationship between travel and developer relations.

Leslie Hawthorn explores developer relations as an example of the approval economy.

Measuring online dev rel can be tricky but it’s a breeze compared to face to face dev rel. JFrog’s Baruch Sadogursky shares how they do it.

Leading up to his talk at DevRelCon London 2018, Simon Phipps shared with Matthew Revell his view on the relevance of open source to dev rel.

Is it enough that your CEO is a fan of developer experience?

Is your API your product? Or does it support your product? The difference is important for how you engage with your developers.

How do we deal with the tension caused by the different motivators of dev rel programmes?

Creating a developer outreach strategy means having a thorough understanding of where you want to be and where you’re starting out from.