April 13, 2017
It’s time for us to get serious about developer relations. No more cargo culting. No more vanity metrics.
March 10, 2017
Every other part of business has fancy frameworks to plan their strategies. Now, thanks to Phil Leggetter, devrel has one too.
January 11, 2017
How should we measure developer relations? Is it about leads, downloads, awareness?
January 9, 2017
As developer relations practitioners, how do we maintain our connection to, partnerships with and influence over other parts of the business?
January 4, 2017
In the opening keynote of DevRelCon London 2016, Jessica Rose talks about how to authenticity is central to everything we do in developer relations.
December 15, 2016
What makes a developer relations programme fail? What makes it succeed?
September 13, 2016
How can we better understand the process that a developer takes on the journey towards selecting our software? Customer journey mapping can help.
September 12, 2016
Rob Spectre, leader of Twilio’s developer programme, describes how they’ve built and measured their developer evangelism.