Christian Heilmann was one of the first technical evangelists working in Europe. At Yahoo!, then Mozilla, and today at Microsoft he has increased his impact by helping community members to also be effective evangelists.
At DevRelCon San Franciso 2016, he described how he does this, the lessons he has learned and gives advice on how other developer relations teams can do the same.
Mary Thengvall tells you how to prove your team’s business value and show a direct impact on every department across a company.
What if marketing metrics don’t tell the full story of your dev rel programme? What else should you be measuring?