DEVREL.net How to make sure the CEO funds your crazy ideas
How do you convince your business leaders that your programmes engage and excite developers are good for business?
This talk analyses case studies on three successful developer engagement programs: packaged licensed software, open source development framework, and infrastructure as a service. Each of these different business models has a different way to measure the value of a developer. Understanding what this value is and how it is computed is essential for securing funding for the developer programs you want to build.
There are some very simple mathematics discussed, but mostly Adam tells stories from a grizzled veteran in the developer relations space.
DevRelCon London speaker Tristan Sokol shares his ideas for making Stack Overflow a destination of choice for your community.
Convincing the company ‘suits’ to take APIs seriously as a commodity can be tricky – but get your strategy right, argues DevRelCon London speaker Mark Boyd, and the benefits could carry across your business.
Better documentation equals better developer experience – Adam Butler explains how his team at Nexmo are making this a reality.