You can’t be everywhere at all times, which is why your developer portal, and the content within it, is such an important part of a full developer relations approach.
We all know technical products need great documentation, but that’s only one piece of a complete content strategy. You need sample applications, tutorials, blog posts, and other types of content published on a regular basis. And you likely need it from a developer’s perspective, so you can help them learn, trust your company, and hopefully become a customer.
Read more at ShareKnowledgeNotFeatures.com.
How can public datasets, along with tools like Google’s BigQuery, help us to do a better job of developer relations?
Practical developer marketing metrics advice with examples and learnings from three campaigns.