Mike Stowe looks at the common traps that face people who are building developer relations programmes, in this talk at DevRelCon London 2016.
He draws on his experience of creating and running two developer relations programmes, including his current role at MuleSoft.
Displaying empathy, getting the right tone, anticipating questions – there are many challenges in creating a good developer-targeted website.
What’s the ROI on engaging with the open source community?
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